Biotech News & Knowledge

Category: Strategy

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5 Biotechnology Marketing Strategy Tips

By Hannah McNaughton | Updated on Jan 15, 2024 | Strategy

The biotechnology and healthcare industries are complex sectors to sell to. Maybe you have a product that is targeted to one specific group. Or maybe your product has many applications across hospitals and labs, and you need to determine how to sell to multiple audiences. No matter your challenges, embarking on a new marketing strategy […]